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PRODUCT DEVELOPMENT STUDIO

A product development studio for professional haircare.

Products are developed, evaluated, and refined in real salon use.

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What Is OVIDIUM?

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Most beauty products are conceived in boardrooms by people who have never worked behind the chair. OVIDIUM brings advanced laboratory science into real salon use.

HOW OVIDIUM SOLVES IT

The bridge between the salon floor and the laboratory.

SALON FLOOR

Stylists stay close to the most important source of real-world insight: their clients.

Real needs. Real routines. Real performance.

O V I D I U M

THE BRIDGE

LABORATORY

Our global network develops the technical solution using advanced cosmetic science.

Formulation. Research. Technical capability.

The work returns to OVIDIUM, where it is evaluated in use, feedback is documented, and the cycle begins again.

Development does not move in a straight line. It moves through repeated rounds of formulation, use, observation, and refinement.

The Process

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01

Observe

Our stylists draw insight from the people who know their hair best: their clients.

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02

Develop

The problem moves to our global network of specialized laboratories, where advanced cosmetic science is brought to bear on a real-world need.

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03

Evaluate

At OVIDIUM, experienced professionals assess performance, usability, sensory experience, and results under real salon conditions.

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04

Refine

Feedback returns to the laboratory, informing changes to the formula, format, fragrance, packaging, or protocol.

ONLY PRODUCTS THAT EARN THEIR PLACE MOVE FORWARD.

The rest return to development or are set aside.

Capability behind the process.

700

BEAUTY BRANDS WORLDWIDE

The laboratories in our global network collectively support more than 700 beauty brands worldwide.

Product development is placed where the capability lives.

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VISIONARY MEMBER, PROFESSIONAL BEAUTY ASSOCIATION

THE OVID STANDARD

THE FLAGSHIP 
EXPRESSION OF OVIDIUM.

OVID is what happens when advanced laboratory capability, professional salon experience, and relentless refinement are held to one standard.

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Elegant abstract composition featuring flowing golden metallic lines creating a smooth cur

Building a brand of your own?

Identity by OVID helps salon leaders develop, launch, and grow proprietary product lines.

FAQ

  • OVIDIUM is a product development studio for professional haircare. It connects advanced laboratory science with evaluation and refinement in real salon use.

  • Experienced hair professionals assess performance, usability, sensory experience, and results under real salon conditions. Feedback is documented and returned to the laboratory.

  • No. Only products that earn their place move forward. The rest return to development or are set aside.

  • Not at this time. OVIDIUM professionals currently serve their own established clienteles.

  • Yes. Visitors are welcome during retail hours to browse our selection of professional hair products and tools.

  • Yes. An OVIDIUM professional can help you select products and tools suited to your hair, routine, and goals.

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Visit OVIDIUM

Browse professional hair products and tools, and get guidance from an experienced hair professional.

Visit us Tuesday through Friday, from 10 AM to 4 PM.

200 South Main Street, Suite D Northville, Michigan 48167

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